How A Mentor Could Help You In Your Career

There are two types of mentors in the corporate world: the one who is a boss or a manager, and the one who is a peer. Both of them can be good for you. However, the best mentor for you may be the one you are closest to, a friend or colleague. Having a mentor could be a great advantage […]

Easy Steps To Instagram Marketing Fluency

Since Instagram’s time in the spotlight, the app has been all the rage. It’s not hard to see why Instagram is one of the most popular platforms in the world that allows you to share pictures and videos directly with your followers. Instagram is the photo-sharing app that is taking social media by storm. It’s one of the leading social […]

5 Ways You Can Send Eco-Friendlier Packages

Packaging is a big business. That is where the term ‘green’ comes in! What exactly does ‘green’ mean? It simply means using recyclable, biodegradable, or reusable packaging materials to protect the items you are shipping. These days, most consumers are concerned about what they can do to protect the environment. When you buy a product, several factors go into choosing […]

What is an Integrated Marketing Campaign?

Marketing is the process and the practice of conveying a commercial message (or product or service or idea or concept or image or name or anything really) to the customers of a company to bring in more customers and increase sales and maybe make a profit. It is a catch-all term for advertising, public relations, sales promotion, or any other […]

How to Prepare and Write the Perfect Business Plan

Business plan writing is a daunting task-it’s like a puzzle you need to solve. The business plan becomes the basis for your business. It’s important to start with an idea that is simple and clear and then make it as complex as you need it to be. It is not about what you want to achieve or the numbers you […]

How to Build a Fully Remote Workforce

It is common knowledge that remote workforces are the buzzword in the modern workplace. It’s also a well-known fact that they can be hard to manage. So far, most companies have relied on technology to keep people connected in case an emergency arises. But what if there were another way? There is a growing movement in our industry to abandon […]